乐发IV

1 Please give us a brief bio of yourself and your design background.

I鈥檓 a designer from China and have had a long-standing adventure studying and working abroad. My design journey started with a mix of curiosity and too much doodling in the margins of notebooks. Over time, I realised design isn鈥檛 just about making things look cool鈥攊t鈥檚 about solving problems, connecting people, and maybe sprinkling a bit of joy into their lives. I specialise in UX/UI design, love blending Chinese and Western cultures, and firmly believe that a good design should feel as natural as a good cup of tea.

2 What made you become/why did you choose to become a designer/artist?

I blame my family and my early exposure to Buddhist culture. Growing up, I was inspired by the idea of bringing balance and harmony to the world鈥攂ig ideas for a kid who also loved drawing cartoons. It clicked when I learned that design wasn鈥檛 just about making things look nice but also about helping people and improving the world. Being a designer felt like a modern form of practising compassion鈥攋ust with more coffee breaks and fewer robes.

3 Tell us more about your agency/company, job profile, and what you do.

I run DC Design Studio, which sounds fancy, but I wear many hats鈥攄esigner, researcher, and occasional barista myself. My studio focuses on creating user-centred designs that are thoughtful, functional, and sometimes sprinkled with a bit of cultural flair. I work on everything from UX/UI projects to branding, aiming to blend creativity with real-world solutions. It鈥檚 a one-person show with a global mindset鈥攁nd maybe a slight addiction to reorganising Figma files.

4 What does 鈥渄esign鈥 mean to you?

Design is like a good conversation鈥攊t鈥檚 about listening, understanding, and responding thoughtfully. It鈥檚 not just making things look pretty (though that helps); it鈥檚 about solving problems and creating something meaningful. I think of design as a way to bring balance and harmony, much like tidying up your life鈥攅xcept instead of organising socks, I鈥檓 organising user experiences. It鈥檚 a mix of art, empathy, and figuring out how to make the world easier to navigate.

5 What鈥檚 your favorite kind of design and why?

I have a soft spot for minimalist design. It鈥檚 like the art of saying a lot with very little. There鈥檚 something magical about distilling complex ideas into something simple. It鈥檚 also a good excuse to keep things tidy and avoid clutter, which my desk could learn from. For me, minimalist design feels like storytelling without unnecessary words鈥攆ocused, impactful, and just enough to make people think, 鈥淲ow, that鈥檚 clever.鈥

6 To you, what makes a 鈥済ood鈥 design?

A 鈥済ood鈥 design is like a good friend鈥攊t understands your needs, doesn鈥檛 overcomplicate things, and makes life easier. It鈥檚 functional, intuitive, and leaves you thinking, 鈥淲hy wasn鈥檛 it always like this?鈥 Bonus points if it brings a little joy or surprise along the way. Good design isn鈥檛 about showing off; it鈥檚 about quietly doing its job so seamlessly that you almost don鈥檛 notice鈥攗ntil you can鈥檛 imagine living without it.

7 How did you come up with the idea for your award-winning design?

The idea for Sors came from watching Chinese international students wrestle with finances abroad鈥攖hink overspending on bubble tea and forgetting to save for rent. I wanted to create something that didn鈥檛 just track expenses but helped build healthy habits. Inspired by cultural nuances and Buddhist wisdom about balance, I designed Sors as a financial sidekick鈥攐ne that鈥檚 part accountant, part cheerleader, and totally judgment-free.

8 What was your main source of inspiration for this design?

My main inspiration for Sors was watching how Chinese international students navigate life abroad鈥攂udgeting struggles, impulse spending, and the occasional 鈥淚 deserve this鈥 splurge. I wanted to design something that felt like a financial coach and a supportive friend. Plus, turning dry financial management into something engaging and culturally relevant motivated me. It鈥檚 all about finding balance鈥攆inancially and emotionally鈥攁nd maybe leaving some room in the budget for bubble tea.

9 Do you think your country and its cultural heritage has an impact on your design process?

Absolutely! Growing up in China, I was surrounded by philosophies like Buddhism and Taoism, emphasising balance, simplicity, and mindfulness. These ideas naturally seep into my design process and influence how I approach problem-solving. For example, I focused on making the app functional and harmonious with Sors, addressing practical financial needs while respecting cultural nuances. My heritage constantly reminds me to prioritise empathy, clarity, and creating solutions that connect on a deeper level.

10 Congratulations! As the winner of the 乐发IV, what does it mean to you and your company and team to receive this award distinction?

Thank you! Winning the 乐发IV is an honour and a massive encouragement for me and DC Design Studio. It鈥檚 a validation of the thought, empathy, and cultural understanding I strive to bring to my work. This recognition means a lot for a small studio like mine鈥攊t shows that even small-scale projects can have a meaningful impact. It motivates me to keep exploring designs that connect people, solve problems, and bring balance and harmony. Plus, it鈥檚 a great excuse to celebrate with a croissant or two!

11 Can you explain a bit about the winning work you entered into the 乐发IV, and why you chose to enter this project?

The winning work, Sors, is a financial app for Chinese international students navigating life abroad. It addresses budgeting struggles, spending habits, and goal-setting with features like personalised savings plans, gamified rewards, and culturally relevant financial tips. I chose to enter Sors because it鈥檚 more than just an app鈥攊t鈥檚 a companion that empowers users to build sustainable financial habits while adapting to new environments. This project reflects my passion for blending functionality with cultural understanding, and I felt it perfectly aligned with the 乐发IV鈥 celebration of thoughtful, impactful design. Who doesn鈥檛 love a project that makes managing money a bit less dull?

12 What were the main challenges you faced during the design process, and how did you overcome them?

One of the biggest challenges was designing for cultural nuance while keeping the app engaging and intuitive. Understanding Chinese international students' financial habits and emotional needs required extensive research鈥攖hink interviews, surveys, and way too many cups of coffee. Another challenge was balancing functionality with simplicity so the app didn't feel overwhelming. I tackled this by embracing an iterative process: testing, failing, tweaking, and testing again. The key was staying empathetic and letting user feedback guide the design decisions.

13 How do you think winning this award will impact your future as a designer?

Winning this award is like a giant high-five from the design world鈥攊t鈥檚 incredibly motivating and a reminder that thoughtful, user-centred work resonates. It encourages me to explore designs that blend functionality, empathy, and cultural understanding. This recognition also opens doors to new opportunities, collaborations, and projects that challenge me to grow as a designer. Most importantly, it鈥檚 a nudge to stay curious and continue creating work that improves people鈥檚 lives鈥攁nd maybe a bit more balanced, too!

14 What are your top three (3) favorite things about the design industry?

1. Solving Real Problems: The design industry lets us tackle everyday challenges creatively, turning complex issues into simple, functional solutions. There鈥檚 something incredibly satisfying about making life easier for people. 2. Continuous Learning: Design is ever-evolving, and I love how it pushes me to stay curious and adapt鈥攖o master new tools, gain cultural insights, or explore emerging technologies. 3. Human Connection: At its heart, design is about people. I enjoy creating experiences that resonate emotionally, bring joy, or make someone鈥檚 day just a bit better. It鈥檚 like leaving little design 鈥渉ugs鈥 in the world.

15 What sets your design apart from others in the same category?

What sets Sors apart is its focus on cultural relevance and emotional connection. It鈥檚 not just about tracking expenses鈥攊t鈥檚 about understanding the unique challenges of Chinese international students and creating a supportive financial companion. Sors combines gamified savings, personalised insights, and a sense of community, making money management engaging rather than overwhelming. It鈥檚 designed with empathy, turning a practical tool into something meaningful and culturally attuned.

16 Where do you see the evolution of design industry going over the next 5-10 years?

In the next 5-10 years, I see the design industry shifting from solving technical problems to addressing deeper emotional and social needs. With AI handling much of the functional work, designers will focus on creating experiences that bring comfort, connection, and meaning. Design will also emphasise inclusivity and sustainability, finding ways to harmonise technology with human values. It鈥檒l be less about 鈥渨ow鈥 and more about 鈥渉ow does this truly make life better?鈥濃攁 balance of innovation and mindfulness.

17 What advice do you have for aspiring designers who want to create award-winning designs?

Focus on solving real problems with empathy. Start by truly understanding your users' needs, challenges, and emotions. Great designs come from listening, not just creating. Keep things simple and purposeful; complexity doesn't equal innovation. Be curious, experiment, and don't fear failure鈥攊t's part of the process. Most importantly, the design should be authentic and heartfelt. When your work is rooted in making a genuine impact, awards are just the cherry on top.

18 What resources would you recommend to someone who wants to improve their skills in the design industry?

Start with books like Hooked: How to Build Habit-Forming Products by Nir Eyal for behavioural insights and Steal Like an Artist by Austin Kleon for sparking creativity. In Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days, Jake Knapp offers a practical approach to problem-solving. Laws of UX by Jon Yablonski is essential for understanding user experience principles. Pair these with tools like Figma and Adobe Creative Suite, and explore online platforms like Domestika or Interaction Design Foundation to sharpen your skills.

19 Tell us something you have never told anyone else.

I鈥檝e never shared here: I often get my best design ideas when I鈥檓 not designing at all鈥攗sually while taking a walk, staring at a blank wall, or halfway through a cup of tea. My brain needs a little quiet space to connect the dots. So, if you ever see me looking like I鈥檓 daydreaming, I promise I鈥檓 鈥渨orking鈥!

20 Who has inspired you in your life and why?

Buddha has been a profound inspiration in my life. His teachings on mindfulness, compassion, and finding balance resonate deeply with how I approach life and design. The idea of creating harmony and alleviating suffering aligns perfectly with the purpose of design鈥攕olving problems, simplifying complexities, and making the world a little better for others. It鈥檚 a quiet yet powerful reminder to design with empathy and intention.

21 What is your key to success? Any parting words of wisdom?

My key to success is designing with empathy and staying curious. Understanding people鈥攖heir needs, emotions, and challenges鈥攊s at the heart of good design. Also, never stop learning. The world constantly changes, and great designers adapt by asking questions and exploring new perspectives. My advice? Keep it simple, stay authentic, and remember that design is about creating for others, not just yourself. Success follows when you focus on making a genuine impact.

22 Do you have anything else you would like to add to the interview?

For me, design is about connecting with people and creating solutions that make life a little easier, brighter, or more meaningful. It鈥檚 been a joy to share my journey and thoughts here. Thank you for this opportunity, and I hope to continue designing with empathy, curiosity, and just a touch of fun! If you鈥檙e reading this, don鈥檛 forget to take a creative break鈥攊t works wonders!

WINNING ENTRY

乐发IV Featured Jurors
Product
2025
乐发IV - Sors

Entrant Company

DC Design Studio

Sub Category

Conceptual Design (New)